Innovation
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Creatives must not be constrained and even an original idea or an error can lead to a major technological evolution.
Curiosity, taste for reflection and desire to create are the main drivers of innovation.
In the end, innovation remains at the service of the company's overall strategy.
Management of innovation
There are 2 types of innovation that are essential to sperate:
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Breakthrough innovation with existing technology but a new business model
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Radical innovation with the emergence of new technologies.
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In both cases, to innovate, it is essential to build a climate of confidence, to integrate external perspectives
of customers but also suppliers or other partners to bring added value.
Collective genius outweighs the individual and a well-phased experimentation (objective, adherence, feasibility, reliability, value creation analysis) is a major advantage.
Methodologies
Some methods can stimulate creativity and help to achieve the result faster:
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The Scrum Method, an "Agile" method mainly used for IT development projects but which can be diverted to other project management processes
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The Minimum Sustainable Innovation System
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The Brain-Storming that takes all its value with individuals who express their difference with serendipity and interdisciplinarity
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And give the objectives: the products or services are not created in the absolute. Basics such as planning and budget remain necessary. So the company needs clear input data: market analysis and customer needs ... and a vision of the future.
Realization examples:
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Definition of new product lines including new technologies
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New business model for an existing product line
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Adaptation of an existing product range to a new market segment
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